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BoKlok (pronounced "book look", Swedish for "smart living") is Ikea's biggest idea yet. Having seized the market for affordable home furnishings in the past decade, the Swedish retail giant is now planning to provide the homes themselves. They've already built some 3,500 BoKlok dwellings across Scandinavia, now they building homes in the UK. Each apartment, with two or three bedrooms, is expected to cost less than $200,000. More will follow - many more, probably, since BoKlok is quick to build, energy efficient and aimed at households earning between $30,000 and $60,000 a year. Jokes about homebuyers being handed a pile of flatpack boxes and one of those fiddly little Allen keys are greeted with forced "haven't heard that one before" smiles at BoKlok's HQ in Malmo.
Filed under: Architecture and Building