When you buy a gallon of organic milk, you expect to get tasty milk from happy cows who haven't been subjected to antibiotics, hormones or pesticides. But you might also unknowingly be getting genetically modified cattle feed.
Albert Straus, owner of the Straus Family Creamery in the small northern California town of Marshall, decided to test the feed that he gives his 1,600 cows last year and was alarmed to find that nearly 6% of the organic corn feed he received from suppliers was "contaminated" by genetically modified (GM) organisms.
So why bother? The organic and natural foods industry sees a huge opportunity in telling consumers even more about what's in their food
By telling consumers loud and clear which products are GM-free, organic-food producers will give them one more reason to choose organic.
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