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Starbucks' Slutty Mermaid Making Waves


pikes-place-logo.jpgLately, I've seen some changes at the two Starbucks that live less than a block away from the Mother Jones office. Last month, they both started pushing a new blend called "Pike Place Roast" as their regular drip coffee, as part of a campaign to compete with brisk coffee sales at Dunkin' Donuts and McDonald's. As part of the campaign, Starbucks re-introduced its 1971 brown-and-white logo featuring a two-tailed mermaid. Okay, technically it's a siren, but regardless, the image of a female figure brazenly spreading its tails has made a few Christians vow to boycott the company.


"The Starbucks logo has a naked woman on it with her legs spread like a prostitute," explains alarmist Mark Dice, of a Christian group called The Resistance. "Need I say more? It's extremely poor taste, and the company might as well call themselves Slutbucks."