Bluestring, Xdrive and AOL Pictures are set to close down; investment in AIMWorld will cease; MyMobile will close down and AOL’s video portal will merge with AOL programming video experience.
(NB: AOL bought Xdrive three years ago [the price was never disclosed but most agree it was in the neighborhood of $30 million] and according to TechCrunch, is currently trying to unload it in lieu of shutting it down …. for about $5 million.)
A copy of a memo EVP of marketing Kevin Conroy sent out to AOL’s staff on the belt-tightening (also via TechCrunch):